To provide a nationally and globally competitive international business education program that prepares students to become international business leaders to compete in the rapidly expanding local and worldwide economy through innovative teaching techniques and comprehensive academic courses.

1. To provide students with a strong foundation and implications in business disciplines.
2. To provide students with a complete understanding of the field of international business.
3. To develop students’ competencies in addressing different issues related to business research and development.
4. To equip students with an understanding of the role of technology in business.
5. To prepare students to function as entrepreneurs in the modern global business environment.
6. To prepare students to work in a with diverse environment and to become creative and responsible leaders in the global business arena.

A. Knowledge and Understanding
A1. Demonstrating a general knowledge of key business concepts.
A2. Describing the theoretical background underlying international business.
A3. Identifying the ethical issues in management decision areas.
A4. Explaining the key factors influencing the competitiveness of international business.

B. Intellectual Skills
B1. Employing business knowledge to identify and analyze business problems in global contexts.
B2. Analyzing and using national and global business information in business actions.
B3. Distinguishing the relationship between local and international businesses.
B4. Interpreting relevant international financial and trade markets.

C. Professional and Practical Skills
C1. Discovering international business opportunities and threats in emerging markets.
C2. Applying different business models in the international business context.
C3. Using analytical and quantitative skills to analyze and formulate business decisions.
C4. Developing effective business strategies to ensure continuity and sustainability in multicultural markets.

D. General and Transferable Skills
D1. Demonstrating team-building and intercultural communication skills.
D2. Taking initiatives and taking personal responsibility for one’s own work in different environments.

To pursue excellence in preparing our students for professional careers in accounting information systems through equipping them with knowledge and skills in accounting, information systems, and auditing.

1.To provide students with a strong foundation in business disciplines.
2.To prepare highly qualified accountants to work in local and international markets.
3.To enhance the awareness of the ethical impact of accounting and auditing professional actions.
4.To maintain sustainable excellence in the field of accounting education.
5.To equip our students with the ability to understand and use the most updated technology in the field of business.
6.To develop students’ communication and critical thinking skills.

A. Knowledge and Understanding
A1. Demonstrating a general knowledge of key business concepts.
A2. Attaining a level of understanding and application related to accounting information systems.
A3. Recognizing the role of ethics in accounting and business practices.
A4. Acquiring core competencies in auditing.
A6. Developing a deep understanding of how to communicate with all stakeholders.

B. Intellectual Skills
B1. Tackling and solving ethical problems in accounting.
B2. Interpreting, comparing, and evaluating company annual reports.
B3. Making ethical and professional judgments in accounting and auditing.

C. Professional and Practical Skills
C1. Measuring, analyzing, validating, and communicating financial information.
C2. Appling the core concepts in accounting.
C3. Preparing and producing financial statements according to international standards.
C4. Applying managerial accounting principles and providing core performance financial indicators.
C5. Using financial information to develop key performance indicators.
C6. Using current business technologies and accounting software.
C7. Using analytical and quantitative skills to analyze and formulate business decisions.

D. General and Transferable Skills
D1. Developing teamwork skills and a logical approach to dealing with tasks.
D2. Developing effective written and oral communication skills.

To prepare business-oriented graduates who can contribute significantly to implementing information systems in business fields that assist in leading, organizing and achieving organizational goals.

1. To provide students with a strong foundation and implications in business disciplines.
2. To offer high-quality management information systems educational programs.
3. To develop students’ envision, logical thinking, and analytic abilities.
4. To develop students’ innovative and creative skills in designing, implementing, and managing information systems solutions.
5. To demonstrate ethical behavior and sensitivity to the impact of management information systems on business and society.
6. To engage students in applied research and professional development.

A. Knowledge and Understanding
A1. Demonstrating a general knowledge of key business concepts and information systems.
A2. Recognizing the role and importance of data management and business applications.
A3. Describing the information systems challenges in the global market.

B. Intellectual Skills
B1. Analyzing different types of information systems and their contribution to business strategies.
B2. Evaluating current trends in knowledge management and their impact on businesses.
B3. Analyzing information systems to achieve organizational objectives.
B4. Employing information systems to support the decision-making process.

C. Professional and Practical Skills
C1. Designing and implementing databases and data management tools.
C2. Using analytical and quantitative skills to analyze and formulate business decisions.
C3. Planning, designing, and implementing computerized solutions and information systems.
C4. Applying business intelligence tools in specific application domains.
C5. Demonstrating the ability to use different information systems’ frameworks.

D. General and Transferable Skills
D1. Employing information systems to have a very effective communication.
D2. Demonstrating team-building and communication skills.

To pursue excellence in preparing our students for professional careers in financial management in an increasingly competitive global area through applied learning, research, and individual competitiveness to meet market needs through adopting global standards.

1. To offer a high-quality and distinguished academic program capable of building strong research and analytical skills.
2. To emphasize the importance of incorporating professional ethics into making business decisions.
3. To equip students with the techniques, skills, and modern management tools necessary for effective and efficient business practices.
4. To provide the tools necessary to make effective financial decisions.

A. Knowledge and Understanding
A1. Demonstrating a general knowledge of key business concepts.
A2. Perceiving how changes in the business environment impact global trends.
A3. Identifying regional and multinational capital investment decision processes.

B. Intellectual Skills
B1. Analyzing and predicting financial markets’ movements and global trends.
B2. Evaluating corporate sources of funds and investment opportunities.
B3. Comparing and analyzing financial and investing decisions.
B4. Analyzing current and emerging issues in financial markets.
B5. Differentiating the most important sources of risk and how to manage them.
B6. Analyzing business problems from a financial perspective.

C. Professional and Practical Skills
C1. Measuring, analyzing, validating, and communicating financial information.
C2. Applying the key functions of financial management to facilitate effective decision-making processes.
C3. Applying financial models to help and support decision-making.
C4. Evaluating credit applications in financial institutions.
C5. Using analytical and quantitative skills to analyze and formulate business decisions.
C6. Using financial analytical tools to evaluate financial market behavior.
C7. Making financial projections for corporations, projects, and financial institutions.

D. General and Transferable Skills
D1. Developing skills in teamwork, financial projects’ management, and proficiency in oral and written communication.

To provide a competitive marketing education program that prepares students to become marketing leaders to compete in the rapidly expanding economy in the local and regional market through innovative teaching and research techniques.

1.To provide students with a strong foundation and implications in marketing disciplines to understand the marketing environment and its variables.
2.To equip students with intellectual skills in analyzing consumer behavior and interpreting market conditions to exploit local, regional and international marketing opportunities.
3.To develop students’ competencies in addressing different issues related to marketing research using qualitative and quantitative approaches.
4.To provide students with practical capabilities to implement entrepreneurial skills in the rapid dynamic environment.
5.To enhance students’ understanding of the role of technology in the marketing discipline.
6.To develop students’ self-skills through responsible and ethical practices in their profession.

A. Knowledge and Understanding
A1. Describing the theories and concepts in the field of business.
A2. Explaining the marketing role in organizations and society.
A3. Identifying the ethical issues in marketing decision areas.
A4. Discussing marketing mix elements in a way that leads to the achievement of competitive advantage.

B. Intellectual Skills
B1. Demonstrating critical thinking in applying marketing knowledge to current business cases.
B2. Analyzing opportunities and threats as well as strengths and weaknesses within the organization's internal and external environment, which enables the design of effective marketing strategies.
B3. Evaluating consumer behavior patterns and decision-making factors in the industrial and consumer markets.

C. Professional and Practical Skills
C1. Employing the marketing knowledge to identify and analyze business problems.
C2. Applying key analytical frameworks and tools to develop effective marketing strategies to ensure continuity and sustainability in multicultural markets.
C3. Using the digital marketing techniques to achieve the goals of contemporary business organizations.
C4. Utilizing applicable models and research related to consumer behavior and modern issues in marketing.
C5. Using analytical and quantitative skills to analyze and formulate marketing decisions.
C6. Manage marketing tasks according to professional and ethical standards and in consideration of social responsibility initiatives.

D. General and Transferable Skills
D1. Demonstrating leadership competencies, communication skills, and teamwork to accomplish marketing projects.
D2. Taking initiatives and taking personal responsibility for one’s own work in different environments.
D3. Using information technology applications in business practices.
D4. Building and maintaining relationships.

To provide quality business education that aims at building future leaders through the creation of an interactive teaching and research environment and competence development in a global business community.

1. To offer essential specialized knowledge of business practices, intellectual thinking, and flexibility in making decisions.
2. To enhance cognitive and applied research capabilities in thinking about and solving business problems.
3. To contribute to improving the level of business work by preparing highly skilled graduates to meet the community and market needs.
4. To build personal and professional values that are necessary to conduct business and make decisions according to the high ethical standards of business conduct.

A. Knowledge and Understanding
A1. Defining business concepts, ethics, and social responsibility.

B. Intellectual Skills
B1. Analyzeing the problems and needs of local market.
B2. Identifying sustainable solutions using comprehensive strategic analysis.

C. Professional and Practical Skills
C1. Using qualitative and quantitative scientific research models.
C2. Applying strategic and innovative approaches in making business decisions to create value in a challenging environment.
C3. Assessing the influence of the local and international environment on the Yemeni markets.

D. General and Transferable Skills
D1. Demonstrating leadership skills, effective management, and the ability to identify business potential.

To provide quality business education that aims at building professional and managerial accountants through the creation of an interactive teaching and research environment and competence development in a global business community.

1. To offer essential specialized knowledge of accounting practices, intellectual thinking, and flexibility in making decisions.
2. To enhance cognitive and applied research capabilities in thinking and solving accounting problems.
3. To contribute to improving the level of accounting work by preparing highly skilled graduates to meet the community and market needs.
4. To build personal and professional values that are necessary to conduct business and make decisions according to high ethical standards of business conduct.

A. Knowledge and Understanding
A1. Defining business concepts, ethics, and social responsibility.

B. Intellectual Skills
B1. Interpreting accounting and administrative information to assist in decision-making.
B2. Analyzing financial statements and information systems.

C. Professional and Practical Skills
C1. Using qualitative and quantitative scientific research models.
C2. Developing and managing accounting information systems in business organizations.
C3. Auditing financial statements according to the international auditing standards.

D. General and Transferable Skills
D1. Preparing useful reports and communicating effectively with related parties.